Car Manufacturers and Tech Giants Join Forces in Innovative Collaborations
Are you ready to experience the future of driving with these groundbreaking collaborations?
The process of ‘technology twinning’ is revolutionizing the vehicle design process, with car manufacturers and technology giants partnering up to integrate advanced systems into vehicles. This trend was showcased at the 2024 Consumer Electronics Show (CES) in Las Vegas, where collaborations between Polestar and Google, as well as Stellantis and BlackBerry, were unveiled.
Polestar’s partnership with Google continues to thrive, with the latest advancements in Google (Android) technology now integrated into Polestar vehicles like the Polestar 2 and Polestar 3. This includes the ability to send planned routes from a mobile device directly to the car’s infotainment system, enabling seamless trip planning using Google Maps.
Polestar has always been at the forefront of in-car internet browsing, having introduced its Vivaldi browser technology in the Polestar 2 last year. Now, the Chrome browser is being rolled out for Polestar 2 models, offering drivers a familiar and user-friendly browsing experience while parked.
Thomas Ingenlath, CEO of Polestar, emphasizes the importance of their partnership with Google, stating that it has led to the introduction of new features for Polestar owners. This trend will continue with the upcoming Polestar 3 and Polestar 4 models.
Meanwhile, Stellantis and BlackBerry are teaming up to develop a groundbreaking ‘virtual cockpit’ technology. This innovative system recreates car controls and systems in the cloud, significantly reducing the development time and costs traditionally associated with infotainment technology. Thanks to the integration of Blackberry’s QNX Hypervisor software and Amazon Web Services, the delivery of this technology can now be accomplished in less than 24 hours.
Yves Bonnefont, Stellantis’ chief software officer, highlights the benefits of their collaboration, explaining that it allows them to better cater to customers’ needs through faster development cycles and delivery of cutting-edge technology.
Stellantis is projecting significant revenue generation from software and connected car services, aiming to reach $US22 billion ($A32.8b) by the end of the decade. The company’s Dare Forward 2030 plan includes the development of three software-based technology platforms, with STLA SmartCockpit expected to be operational in millions of vehicles starting this year.
- Collaborations between car manufacturers and technology giants are on the rise
- Polestar and Google showcase the latest innovations for cars with Google (Android) built-in
- Stellantis and BlackBerry collaborate on a ‘virtual cockpit’ style of technology
- Car manufacturers aim to deliver cutting-edge technology to the market faster than ever before
The collaborations between car manufacturers and technology giants are driving the automotive industry forward and transforming the way vehicles are designed. With Polestar and Google leading the way in integrating Google (Android) technology into cars, and Stellantis and BlackBerry revolutionizing infotainment systems, consumers can expect cutting-edge features and faster development times in the near future.